(as of Oct 21,2020 20:04:44 UTC – Particulars)
In penning this e book, we interviewed 67 product leads and hiring managers from 52 high firms all over the world. They ranged from all the standard FAANG suspects to darling unicorns corresponding to Coinbase, TikTok, and Seize. We requested everybody two easy questions:
- What data separates interview candidates you rent from these you do not?
- What laborious abilities assist PMs advance their careers the quickest?
On condition that we talked to product leaders the world over who labored in varied totally different nations and industries, we anticipated to see no clear sample in our responses. We have been shocked to discover a widespread theme throughout all of our interviews. The data and abilities which separated distinctive PMs from the remainder all boiled right down to seven topics: product design, economics, psychology, consumer expertise, knowledge science, regulation & coverage, and advertising and marketing & progress.
The common PM excels at 2 or 3 of those disciplines. A very world-class product supervisor, nonetheless, thrives in all 7. Authored by the #1 bestselling authors of Swipe to Unlock, this e book blends case research, idea, and psychological fashions that will help you grasp these seven topics and quick ahead your product profession!
Inside Product Administration’s Sacred Seven, you’ll discover real-world examples from over 4 dozen firms, battle-tested interview suggestions, and free entry to a library of bonus video content material on-line.
Subjects Lined: Product Growth, Speculation Testing, Market Choice, Prototyping, Product Technique, Enterprise Fashions, Market Entry Methods, Unit Economics, Buyer Economics, Product Segmentation, Pricing Psychology, Consumer Motivation, Creating Product Stickiness & Behavior, Gamification, Cognition & Psychological Fashions, UX Ideas, Product Usability, Mild & Darkish Patterns, Information Evaluation, Experimentation Frameworks, Product Metrics, Storytelling with Information, Antitrust Coverage, Mental Property, Platform Legal responsibility, Privateness, Employment Legislation, Accessibility, Model Constructing, Promoting, Development Hacking and rather more!
Featured Corporations: Google, Fb, Microsoft, Amazon, TikTok, Snapchat, Apple, Spotify, Uber, WeChat, Yelp, Tinder, Twitter, Tesla, ByteDance, OnePlus, PayPal, LinkedIn, Airbnb, Pinterest, Zillow, Visa, Salesforce, Asana, Robinhood, Adobe, Alibaba, Netflix, Bloomberg, Shopify, Trello, Workday, Notion, Nintendo, Glossier, Lyft, Telegram, Disney, and lots of extra!
Learn Sacred Seven in the present day to ace your PM interviews and develop into a greater product chief!